HOW to be MEMORABLE when everyone else is FORGETTABLE

The spoken word, wisely chosen – beats the heck out of a slick brochure.

Injecting literary devices in your speaking can help you beat the heck out of a slick brochure and win the noisy world, attention battle with other speakers – who are competing for the limited attention of your listener.

Consider this passage on pp. 60-61 of the stellar book, Made to Stick, by Dan and Chip Heath.

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HOW to use B. OBAMA to PREPARE for an INTERVIEW

**Here is the LINK to prior post explaining how I channeled former U.S. President Barack Obama, prior to a Nine Network television interview with Karl Stefanovic. My performance goals for the interview were:

  1. Answer the question asked (versus jumping ahead to another comment related to the question)
  2. Take more time when speaking
  3. Speak in grammatical sentences
  4. Relax my face (versus having a ‘hard’ face)
    5. Continue reading