Are you a leader or a manager?

This Forbes article – How To Get From Manager To Leader – resonated with me.

Here is one point that stood out:

Finally, rally your people around a common goal or vision. One of the most important things you can do to make sure you’ve aligned your people around a common objective is to communicate your intent—early, often and simply, say Chip and Dan Heath, co-authors of the best-selling book Switch. They say that what looks like resistance from your team is often just a lack of clarity. You may be so invested in your vision and agenda that you don’t realize that it’s not as clear to others as it is to you

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HOW to be MEMORABLE when everyone else is FORGETTABLE

The spoken word, wisely chosen – beats the heck out of a slick brochure.

Injecting literary devices in your speaking can help you beat the heck out of a slick brochure and win the noisy world, attention battle with other speakers – who are competing for the limited attention of your listener.

Consider this passage on pp. 60-61 of the stellar book, Made to Stick, by Dan and Chip Heath.

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