Warren Berger on page 217 of his landmark book, The Book of Beautiful Questions*, writes:

…’…I believe that you should try to identify one particular question to pursue over time – call it your ‘big beautiful question (BBQ). It should be bold, ambitions and actionable’.

Another suggestion Berger makes regarding the BBQ is…’ Once you’ve devised your question, write it down, tell your friends, put it out there on social media – share it any way you can.

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