A great six minute template for you pitch
Ron Huff in his book, Say it in six, shares a simple, powerful template for Corporate story telling.* Namely:
1. Burning issue
2. Crisp overview
3. Describe the idea
4. The pay-off
5. What I need from you (eg. the Decision maker, Economic buyer)
My business pitch clients have used the template and it has paid-off for them in getting sign-off from economic buyers.
Your Call to action/How to apply for this post: Trial the above template in safe interactions/presentations in the next seven days and reflect on how it works for you.
*The phrase Corporate story telling is currently in vogue in the business world. It is becoming a buzz phrase. To not to get lost in the ‘buzz’, whether you use the Corporate story telling phrase or other phrase/template, it’s more important to make sure – that you get a simple, key message clearly across to your audience.